If you're reading this you've obviously found swflfamily.com. Welcome! This is the online home of Neapolitan Family Magazine and I hope you will check in with us regularly.
As I was traveling through the process of setting this website up, I asked myself who I was directing this website towards. I felt from day one of the magazine that our average reader is a bit different than the audience of many similar publications. For one, we have a high percentage of dads reading--in our last survey it was almost 30% of our readership. Our readers are also quite educated and most of the women reading the magazine have been in the professional world at some point even if they have chosen to step out to be stay at home moms.
The result is that we've created a site that isn't pink and blue and cutesy because I really don't think that's what our average reader wants. You're busy, I know that, so swflfamily.com offers useful, relevant information and features for our readers in an organized, sophisticated design. You can log on and check out the calendar, flip through the current issue of the magazine or list a few items for sale quickly.
Hang in there with us as we add functionality to all the different areas, it may take a week or two to finish up but we're working on it as quickly as we can.
I'm hoping the site meet your expectations. Please, send me your feedback and let me know what you'd like to see incorporated. Thank you.
